Taking her show on the road and into theaters has proven immensely lucrative for Taylor Swift, with the potential to amass a staggering $4.1 BILLION from her highly popular “Eras” tour.
This eye-popping figure would establish Taylor as the top earner in the history of concert tours in the United States, not only substantially enriching her but also contributing to the American economy.
This estimated multi-billion-dollar windfall comes from Peter Cohan, an instructor at Babson College in Massachusetts who teaches MBA students. He meticulously analyzed the numbers for The Washington Post, producing astounding results.
Consider this: Taylor’s estimated earnings could surpass the annual economic output of 42 countries, and a profit of $4.1 billion would be adequate to provide each American with a little over $17.
Imagine receiving Swiftee stimulus checks!
Taylor is maximizing her income through ticket sales and her highly sought-after merchandise. Additionally, hotels in cities hosting the “Eras” tour have reportedly raked in $208 million, and this only accounts for the actual concert nights. In reality, most fans tend to stay at least one extra day.
The economic impact of the “Eras” tour is profound. For instance, her six shows at SoFi Stadium in Los Angeles injected $320 million into the county’s economy, while her Denver performances resulted in a $140 million boost. Her stops in Kansas City and Cincinnati brought in $48 million each for those cities.
Taylor is generously sharing her wealth. As previously reported, she distributed over $50 million in total bonuses to her concert crew and provided an additional $100,000 to every truck driver transporting her tour equipment across the country.
The pot is about to become even sweeter. Taylor stands to earn even more from her ‘Eras Tour’ concert movie, which has recently hit theaters and is experiencing tremendous demand, with worldwide presales surpassing $100 million.